Society is constantly pressuring us to surrender our individuality to become accepted into the community. Being a human is to be distinct from others, to have your own values, morals, interests, and goals. Without these, there is no point to conformity if you give yourself up to society. While conforming may support the majority, the cost is much larger than the reward.
The society does not constantly pressure us to surrender our individuality in order to be accepted. It is true that some places, peers will criticize you if your actions and/or opinions differ from the people around you. However, in the newer generations, being different is approved of. The modern society encourages us to be creative, and do what we are interested. For example, at Punahou School, HI the idea of personal inquiries projects about whatever that is in the interest of the students. Separating from the common group is encouraged, and smiled upon at many other schools.
Although society encourages others to be different. However, the community looks down upon those who voice their own opinions. Society fears those that they don't understand. Therefore, they set individuals out as outcasts, forcing them to conform to fit in. They do promote being one's self, but they judge that person based on their beliefs. This contradiction forces those that are "different" to change in order to fit in, to not be judged. Society is made up of conformists, and many hide their individuality in order to not be judged by the majority.