The Instigator
Swiftwoof
Pro (for)
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The Contender
debater3000
Con (against)
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Should Prescription Drug Ads be Advertised?

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Voting Style: Open Point System: 7 Point
Started: 3/27/2014 Category: TV
Updated: 3 years ago Status: Post Voting Period
Viewed: 1,099 times Debate No: 51068
Debate Rounds (3)
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Swiftwoof

Pro

Prescription drug advertisements inform consumers about potential medical conditions they may have and about drugs that could help treat those conditions. A consumer better informed about medical issues is more likely to contact his/her doctor to discuss the condition or related drugs. These ads therefore provide a helpful public health service.

Just because someone sees an ad on television doesn't mean he/she will rush out to take a drug. Prescription drug consumers have access to physicians, pharmacists, product packaging, internet websites, medical literature and more to educate them about prescription products.
debater3000

Con

Prescription drugs aren"t something people need to see advertised around, since it"s the doctor (or any other medical practitioner's) job to prescribe the drug to the patient, instead of the patient seeing it on the television (or any other advertised place.) If a patient thinks that they need medical attention, and they see the prescription drugs advertised, it may cause people to worry over it.
Just because someone thinks that they 'may' have a potential medical condition doesn't mean it's the condition they have in mind, since different ailments can have similar symptoms. If they were to see advertised prescription drugs, they could make a mistake and ask the doctor for the wrong thing. Either way, people would contact their doctor if they had a medical problem regardless of prescription drugs being advertised.

Also, it could offend medical practitioners, since it's their job to prescribe the drug, not the TVs. By advertising it, people could start to scrutinize doctors when they don't prescribe the drug that they saw on television. It could offend people if they have certain beliefs, as well as people who have been addicted to drugs in the past.
Debate Round No. 1
Swiftwoof

Pro

Prescription drug advertisements lessen the stigma associated with many health conditions and thus make it easier for patients to acknowledge their potential health issues and reveal and discuss their health problems with physicians and others.

Direct to consumer advertising of prescription drugs is important and profitable for drug makers. They make over $4.00 for every $1.00 spent in direct to consumer advertising of such drugs. Drug makers, like any other legal company, have every right to make profits.

Without the profits drug companies make from advertising prescription drugs to consumers, those companies would have less money to develop life-saving and life-improving medications.
debater3000

Con

I don't think that it would be as helpful for the companies that make the prescription drug making companies as you would think. They would have to pay for the adverts, and even with the adverts, unless health centers and hospitals buy more of their product, they would lose money.
Also, in the UK, people don't pay to see doctor and they don't have to pay for prescription drugs, meaning that the adverts wouldn't have very much effect. Even with the adverts, it wouldn't change the amount of people becoming ill, meaning that the number of people going to the doctors wouldn't increase very much.
In addition, it's the medical practitioners job to prescribe the drug; not the TVs. The fact that people don"t know which drug they'll need means that they don"t expect anything. With adverts, they may expect the drug that was advertised on the advert.
The development of medicine doesn't only rely on the amount of money being put into funding the development. There are many other ways of raising awareness for development (for example, the no makeup selfies that have spread over the Internet.)
Shoving drug advertisement into people's faces isn't a good way of the companies making money. Yes, they deserve to make profits, but they already make enough profits as it is. In 2011, global spending on prescription drugs topped $954 billion (1). Isn't that enough?
(1)http://en.wikipedia.org...
Debate Round No. 2
Swiftwoof

Pro

Swiftwoof forfeited this round.
debater3000

Con

Prescription drugs are, by definition drugs that have been prescribed by a medical practitioner that authorizes a patient to be issued with medicine or treatment (1.) By putting this on TV, it would take the meaning behind a medical practitioner prescribing the drug to the patient. TV cannot substitute a medical examination, and could just make people feel more anxious about health issues. Also, adverts normally try to promote a product, service and persuade to use the subject matter of the advert. Prescription drugs shouldn"t be promoted because people who are healthy don"t really need it. As it is, the pharmaceutical industry already make enough money as it is (as I have said previously.)
Why not advertise something that more people could relate to, like stopping peer pressure on teenage girls?
(1)http://www.oxforddictionaries.com...
Debate Round No. 3
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