Disney's strategic move to open the Star Wars theme attraction is well-timed to reach a new generation of children whose parents, and even some grandparents, were Star Wars fans. People expect Disney attractions to deliver excitement, and this one appears poised to do that on a huge scale with lots of interaction through multiple media venues.
The new Star Wars theme attraction at Disney should provide a lot of fun. It will be a large section, providing entertainment for multiple generations that have enjoyed the series. It includes being in the cockpit of the Millennium Falcon and another where they will be in the middle of a battle between the Resistance and First Order.
Ever since the announcement of Disney buying Lucasfilms, Star Wars fanatics, myself included, have been eagerly awaiting to introduction of a Star Wars themed attraction at Disneyland. If one thing is for certain, Disney never does anything halfheartedly; everything they create is imaginative, exciting and engaging. I think their Star Wars themed attraction will be no exception.
I think star wars audience is older kids and grown ups more than the little kids who are the target audience for DIsney. Majority of the visitors to disney are not big fans with action characters like star wars. Its more to do with fairy tales and kids characters. Star wars will be best recognized and enjoyed at universal.