Companies should invest in alternative, affordable building materials if it makes financial sense for them, and it benefits its shareholders. While going green and using alternative materials is a good idea, in many cases it winds up costing more than traditional materials. In the end, it comes down toa business decision.
Using beer bottles as bricks: Companies should invest in alternative, affordable building materials. According to 'Building with Waste', a new book since the amount of waste produced by human settlements on a yearly basis is so high. Therefore architects could be more innovative by using some of the waste such as bottles, newspaper wood, to mention just a few, for construction and thereby help in creating a cleaner and greener environment.
With the growing environmental concerns facing our planet, it is imperative that we as a global community find ways to reduce our environmental impact. By reusing, recycling and repurposing materials that would otherwise be discarded after use, we can cut down on the amount of resources that have to be harvested from our Earth. Not only will there a positive impact environmentally, but creativity and ideas like this encourage others to think creatively and develop their own ways to find alternative solutions in our growing world.
If it's cheap and makes a secondary income stream, great. It shouldn't be mandatory, but if some enterprising person or group makes money off of it, good for them.
Obviously, there is some pathos rhetoric from the "recycling" crowd, and some "limited resources" logos from that crowd, and some "hey, we're big and loud, and we say recycling be cool" from the ethos bandwagon, but that's ancillary.
If we can find a way to be sustainable AND it works, there's no reason not to invest in alternative materials. The endless curiosity and willingness to innovate has brought humanity to where it is now. There's no reason to stop just because we've already accomplished so much. If a beer bottle can be re-purposed, let's re-purpose it.