The Fascists in the Spanish Civil War were motivated by the same impulses as the Germans and the Italians. No matter what country fascists are from, they all are motivated by the same goals and will stop at nothing to achieve their goals. The deep rooted feelings and impulses stem from the same desire.
The Spanish Nationalists were composed of several groups. One of the main factions, the Falange were anti-monarchy and anti-clerical. Although it was backed by monarchist funding, in part to keep it in check, this faction eventually merged with a pro-nazi group. The Spanish Nationalist groups wanted Spain to return to prominence, but disagreed about the role of the people, the Church and the monarchy. Some factions were strenuously opposed to Fascism. Eventually Franco took control of several of these factions and insisted they merge into the Nationalists.
I personally think that the Nationalist forces in the Spanish Civil War motivated by the same fascistic impulses as the Nazis in Germany and the Fascists in Italy. I personally think that the Nationalist forces has affected the Spanish Civil War. I personally think that the Nationalist forces in the Spanish Civil War was motivated because they wanted to fight for the country.
The motivating forces for barbaric, right wing political and military movements such as these are always the same. They want control, they want their ideal world, and they want as much money and power as possible. It doesn't change from dictator to dictator or regime to regime, unfortunately. It's human nature.
No, these forces were not motivated at all like the World War two forces were motivated. These were to entirely different circumstances, and they did not compare that much at all. Hitler has his troops motivated through his superb public speaking skills, and that is what brought in Italy to.