According to the Center for Disease Control (CDC), "more than 9 people are killed and more than 1,153 people are injured in crashes that are reported to involve a distracted driver." Just as other national campaigns have raised awareness about public health problems, raising awareness about the dangers of distracted driving is a critical step in education and curbing this national health epidemic. GEICO is working in conjunction with states such as Arizona, Florida and Virginia to designate existing rest stops as "Safe Phone Zones," and to create new areas for this purpose. The more drivers are reminded to pull over to use their phones, the safer our roadways will become.
I strongly believe that even if some people stop at those rest stops and use it to make phone calls or text, it will make a difference and prevent certain number of accidents. It seems that a lot of things are put in place to prevent reckless driving, and this action is yet another one. I think people are taking notice and doing less phone calls and texting while in traffic.
We won't know for sure till these safe zones are given a try. I do know that under the circumstances of all the a hacking that has gone on in the past it wouldn't hurt to have these in place. So, I do commend Geico for wanting to create these sort of areas for its customers and for others to use.
While Geico's "safe phone zones" are a good idea in theory, such a campaign still requires voluntary participation. Those that drive while using their phones, especially for texting, are already disregarding the inherent danger that they are causing. On the other hand, more socially conscientious citizens already recognize their duty to practice safe driving while using public roads. Adding signs in rest stops will most likely not sway any opinions. In fact, the vast majority of drivers are driving in their home areas where rest stops are unnecessary for them and largely ignored. Most people will not use a rest stop if they are not traveling away from home.