TV shows need to be studied, but with a caveat: they need to be studied through the lens of critical thought, rather than as simply an amusing and relatively harmless accoutrement of culture. Television is the presentation of mainstream thinking. Universities are designed to engage students in thinking outside of the box. Television should only be studied as a means to help students see their culture for what it is in order to encourage new lines of thinking and critical discourse.
Yes, television shows should be studied in universities because other aspects of pop culture receive attention in the classroom. Magazine and newspaper articles are often referenced in journalism classes. Communications classes dissect aspects of popular movies. If the television show is relevent to the subject matter, it should not be excluded from the classroom.
Television (TV) has its good side. It can be entertaining and educational, and can open up new worlds for kids, giving them a chance to travel the globe, learn about different cultures, and gain exposure to ideas they may never encounter in their own community. Shows with a pro social message can have a positive effect on kids' behavior; programs with positive role models can influence viewers to make positive lifestyle changes.
I believe you can study television programming in some universities that carry communication degrees. Studying films could also possible lead to a course on TV shows as well. I think assuming this is a possibility is wrong. Many of the people that make these television shows have degrees, of course some don't, but overall you'll find a variety of degrees are held by the people who make your television shows.
Tv shows should not be studied in universities. This would be an expensive waste of time since college tuition is so expensive today. Television shows are made for entertainment and there is no educational value in spending time studying them. Many parents of students would be upset if they found out their kids were doing this.